New Frontier Innovation

Using technology and business model innovation to upgrade traditional businesses

New Frontier Innovation aims to address some of the most pressing issues of society with cutting edge technology

Execution Excellence

Our proprietary launch program allows us to build and scale companies at lightning speed: we are able to build and launch new concepts in as little as eight weeks

Powerful Infrastructure

Our platform gives our entrepreneurs plug-play solutions to finance, legal, talent management and other administrative systems, allowing them to focus on their business and customers

“I get a great sense of satisfaction seeing boxful of things people treasure stacked beautifully and safely in our warehouse.“

Norman Cheung

Co-Founder & CEO - Boxful

“There are so many talented freelancers and service based SMEs. It feels great to be able to help them grow.“

Jason Zheng

Co-Founder & CEO - HelloToby

Our Portfolio


Boxful provides on demand self-storage services leveraging on proprietary logistics technology. Today, approximately 1 out of every 4 new self-storage users in Hong Kong, Taiwan and Shenzhen uses Boxful.


An online marketplace app providing instant matches for customers and service providers for over 800 services. HelloToby is one of the most downloaded apps in the HK app store.